In an industry dominated by global giants, decisions are often made that are far removed from the realities of farming. But when farmers are the ones leading the discussions, a different paradigm takes shape — one that is more grounded, long-term, and connected to the field. That difference was on full display during a recent […]
When Éric Greliche, vice president of Limagrain, talks about his company, he begins with a family story. “My father was a member, and my mother worked at Limagrain. I grew up with this company,” he says humbly. The family farm has been passed down for generations. Since taking over, Greliche has continued to cultivate a […]
I have just joined Limagrain Field Seeds, and in my first weeks as Global Brand Lead, one thing has become overwhelmingly clear — LG is not just another agricultural brand. LG is a farmer’s brand in every sense of the word. It was created by farmers, shaped by farmers, and is guided every day by […]